Here are some noteworthy articles about the Tesco presentation:
I also like the BBC's Rory Cellan-Jones blog entry where he aims to explain the PDC event to the public. Rather pleasantly he says:
"The audience is mostly quietly enthusiastic, sometimes cheering "awesome" new software features - the loudest applause was for a Tesco executive presenting a new online shopping application hosted in the cloud."
Thanks for all the continued enthusiastic feedback. I have asked Paul Dawson from Conchango to bow at regular intervals to accept thanks for his team's design and development of the prototype application.
Stay tuned to this blog to be the first to know about the Tesco API as we begin to unfurl a beta version in the coming weeks.