Sunday, 9 November 2008
Using SMS texting to communicate with customers
The SMS service works using our own SMS server linked to cellular provider O2. The server can receive messages, process commands in the text, and of course send an appropriate response.
Since the interfaces of the SMS server are built with Microsoft .Net, it has been easy for us to integrate it with the rest of our .Net-based infrastructure. Indeed, it has somewhat fired up the imagination of our business who are encouraging me to try all kinds of ways of communicating useful services with customers using SMS!
Not surprisingly O2 are excited by our plans too so we jointly agreed to create a video that explores some of our ideas.
Also at http://uk.youtube.com/watch?v=zD_OKiCoOB0
1 comment:
As this blog grows in readership - and because it carries the Tesco brand - I have had to become more careful about the sort of comments that are acceptable. The good news is that I'm a champion of free speech so please be as praising or as critical as you wish! The only comments I DON'T allow through are:
1. Comments which criticise an individual other than myself, or are critical of an organisation other than Tesco. This is simply because they cannot defend themselves so is unfair and possibly libellous. Comments about some aspect of Tesco being better/worse than another equivalent organisation are allowed as long as you start by saying "in my personal opinion.." or "I think that...". ... followed by a "...because.." and some reasoned argument.
2. Comments which are totally unrelated to the context of the original article. If I have written about a mobile app and you start complaining about the price of potatoes then your comment isn't going stay for long!
3. Advertising / web links / spam.
4. Insulting / obscene messages.
Ok, rules done - now it's your go:
Please contact me, regarding speeking at our ProMarket event in Slovenia.
ReplyDeleteRegards,
Bostjan Zrimsek