It was sheer coincidence in timing with our T-JAM announcement that ProgrammableWeb had spotted the community technical preview edition of the API, documented it on their site, and announced is part of their 'new APIs' news.
The next thing we know is that The Guardian had spotted it and their journalist Charles Arthur wrote a blog post called 'Tesco offers an API for its shopping. Now start thinking what to use it for'.
The news was swiftly picked up by The Mirror and Retail Week, then New Media Age (NMA) gave me a call to ask for more info for their article. Indeed Will Cooper, one of NMA's journalists, had witnessed the Tesco@Home application being demonstrated at Microsoft PDC2008 conference and has been following our journey to offer better ways of online grocery shopping.
Lots of blogs have picked up the news, and authors have felt positive about the outcome. Of course I am am bound to have as my favourite the aldissandmore.com posting titled "History in the making: Tesco offers an API for it’s online shopping". Goodness, I can now join fellow colleague and Tesco.com IT Director Jon Higgins who was once described as a "legend in his own lunchtime" in a Computer Weekly article tracing the origins of Tesco.com.
There are numerous positive Twitter posts but in the name of balance a couple of wonderfully negative ones too. amongst my favourites:
- @repetej: An app for Tesco API: for any item, for location L, tell me nearest alternative retailer, so I can do my bit to put them out of business.
- @psychemedia: ****The Tesco API release just means Tesco can get a bit more evil.. don't do it...don't.. just leave it alone..nasty...dirty.. LEAVE IT****
Oh well you can't please everyone....
The T-JAM event delegate count has just gone over the 2/3rds-full mark, so if you haven't registered yet don't leave it too long. Places are limited because health & safety rules prevent us shoe-horning too many people into the auditorium. http://www.techfortesco.com/tjam
Right, I'm off to be nasty, dirty and a bit more evil. Yes it's greasy fry-up day in the Tesco.com canteen....!